One of the true superpowers of HIP is sharing data with your partners. HIP data sharing is like handing off the baton on the relay race to a sale, answering a customer’s question, or passing a promotion from brand to retailer. Data is great, communicating that data is better.
HIP data is easily distributed to the partners and vendors that make your business work. Configure the HIP tag to collect the data you need, and share it with your partners through HIP’s data management interface, then they can read your HIP data through the HIP API. We make setting up this hand off simple, flexible, and easy to manage.
Pass the cart
What kind of data should you share? Sharing shopping cart information is a great place to start. Customers abandon shopping carts all the time. It would be great if your retailers knew what products were in the user’s cart on your brand site when they left to find better prices on the retailer site. Now the user’s shopping experience can continue uninterrupted. Passing shopping carts to retailer sites makes it easier for your customers to stick with their initial purchase from your brand site. Making it easy also removes the distraction of your competitor’s products also available the retailer site.
Personalize your coupons
Share personal discounts with retailers… Use a HIP tag to write custom discounts to individual users based upon their interaction with your site. Discount by region, or groups of products, or user group, or any other reason relevant to your users and your business. You decide, and you pass that individualized coupon onto your retailers easily using HIP data sharing
Bring users back to your brand site as the starting point for their shopping experience by providing personalized coupons.
Prior purchase history & recommendations
If your customer bought a pair of climbing shoes from your brand site last month, perhaps they might need a climbing harness this month. Shouldn’t your retailers know that too? In fact, if you use a recommendation engine on your site, perhaps you should share those recommendations with your retailers. You never know if the customer will come back to your brand site, or go straight to your retailer’s site. Being on the same page helps both you and your retailers show the most relevant products to the user at the right time.
HIP tags collect some default data just to get you started. You can configure the tag on-the-fly later for custom data. Place the tag on your site and bop around a bit to collect some data or just wait for your users to visit.
HIP provides you a free 25k data point package for two weeks so you can run an initial test.
If you like our services, HIP offers you a 2-month trial period. If you empower HIP to sell your basic HIP data on your behalf, the HIP UPS services is free. If you store your HIP data for your use only, you can select a HIP package that makes sense for you.
You can set your account to auto-renew or auto-generate reports and make your decision monthly. You choose when you need HIP data. Run all the experiments you want, when you want. When you find one that pays for your HIP UPS services – then auto-renew.
We believe in proving our value, but you decide what’s valuable to you.