Generally, User Profile Systems (UPS) require creating logs and storing the data on a server. HIP is different – HIP data is stored in a file on the user’s browser.
Using HIP’s configurable tag, you choose the data to be collected and stored on the user’s browser. This is how HIP enables you to share access and control of your data with your users. This secure connection is available only to you and your user – no one else can access your data, unless you share it.
Storing HIP data on user’s browser means no logs or servers are required. This makes HIP a hugely scalable, distributed user profile system.
Selecting what data to collect is where the fun begins. HIP is designed to be used to collect custom data so you can easily explore and experiment with your data. Collect some data and generate basic HIP reports or export the data into an analytics solution like Tableau.
HIP data is what you make it. Sure, HIP can be used to collect all the standard user registration and site analytics stuff like login, preferences, page views, meta-keywords, geo-location and like, but is that all you want to do? HIP is a two way street. Don’t just listen to your users, communicate with them. Remember, users can view your HIP data about them. Have a conversation with them about how you use the data or how you want their input to improve their experience.
HIP makes it easy for you users to engage with your site through a HIP Badge. Placing this badge on your site lets your uses know you use HIP. Mousing over the badge shows the user what HIP is and why you use it – build trust with your users. Clicking on the badge shows the user the your HIP data about them. You can host the HIP data interface on your site or the HIP site – you decide. In fact, mouse over our HIP badge in the footer below and click on it to see the data we have collected about you and how we use it.
Yes, we use our own services. We have set our HIP tag to collect data about your use of our site the moment you arrived. It helps us optimize our site to your needs and we explore reports showing bulk numbers so we can see trends and get feedback.
HIP tags collect some default data just to get you started. You can configure the tag on-the-fly later for custom data. Place the tag on your site and bop around a bit to collect some data or just wait for your users to visit.
HIP provides you a free 25k data point package for two weeks so you can run an initial test.
If you like our services, HIP offers you a 2-month trial period. If you empower HIP to sell your basic HIP data on your behalf, the HIP UPS services is free. If you store your HIP data for your use only, you can select a HIP package that makes sense for you.
You can set your account to auto-renew or auto-generate reports and make your decision monthly. You choose when you need HIP data. Run all the experiments you want, when you want. When you find one that pays for your HIP UPS services – then auto-renew.
We believe in proving our value, but you decide what’s valuable to you.
After you have placed the HIP Tag on your site, login to your HIP account to see some data. HIPs basic reporting interface provides simple site analytics such as page views, geo-location, search terms.